Digital business models (Registro nro. 87624)

Detalles MARC
000 -LEADER
fixed length control field 02794nam a2200397 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field co-ctgiumayor
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240708111314.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu---uuuuu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190412s2019 s 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783030130053
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 3030130053
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783030130046
Qualifying information (print)
040 ## - CATALOGING SOURCE
Original cataloging agency CO-CtgIUMC
Language of cataloging spa
Transcribing agency coctgiumc
Modifying agency rda
041 1# - LANGUAGE CODE
Language code of text/sound track or separate title eng
Language code of original ger
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4001
Item number W799
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wirtz, Bernd W.,
Dates associated with a name 1964-
Relator term autor.
245 10 - TITLE STATEMENT
Title Digital business models
Medium [electronic resource] :
Remainder of title concepts, models, and the alphabet case study /
Statement of responsibility, etc. Bernd W. Wirtz.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Cham, Switzerland : :
Name of producer, publisher, distributor, manufacturer Springer,,
Date of production, publication, distribution, manufacture, or copyright notice 2019
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 2019
300 ## - PHYSICAL DESCRIPTION
Extent 1 recurso en línea (x, 247 páginas)
336 ## - CONTENT TYPE
Content type term texto
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computador
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term recurso en línea
Carrier type code cr
Source rdacarrier
490 1# - SERIES STATEMENT
Series statement Progress in IS,
International Standard Serial Number 2196-8705
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Incluye referencias bibliográficas e índice.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Foundations of Digital Business Models -- The Business Model Concept -- Digital Business -- B2C Digital Business Models: Content -- B2C Digital Business Models:Context -- B2C digital Business Models: Connection -- Hybrid Digital Business Models -- B2B Digital Business Models -- Digital Business Model Innovation -- Google/Alphabet Case Study.
520 ## - SUMMARY, ETC.
Summary, etc. La difusión de Internet en todas las áreas de actividades comerciales ha puesto un enfoque particular en los modelos comerciales. La digitalización de los procesos comerciales es el motor de los cambios en las estrategias y prácticas de gestión de la empresa por igual. Este libro de texto proporciona un enfoque estructurado y conceptual, que permite a los estudiantes y a otros lectores comprender los elementos comunes y específicos de los respectivos modelos de negocios. El libro comienza con una visión general del concepto de modelo de negocio en general, presentando el desarrollo de modelos de negocio, analizando definiciones de modelos de negocio y discutiendo la importancia del éxito de la gestión del modelo de negocio. A su vez, el Capítulo 2 ofrece información y explicaciones del concepto del modelo de negocio y proporciona los enfoques e ideas subyacentes detrás de los modelos de negocio. Sobre la base de estos fundamentos, el Capítulo 3 describe los aspectos fundamentales de la economía digital.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Negocios empresariales
General subdivision Simnulación en computadores.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Comercio electrónico.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organización.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Gestión de la innovación.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Emprendimiento.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://drive.google.com/file/d/1AbWAKRPM6bdXc3HzQW-WAioqQ9jABKHL/view?usp=sharing">https://drive.google.com/file/d/1AbWAKRPM6bdXc3HzQW-WAioqQ9jABKHL/view?usp=sharing</a>
Public note Dar click aqui para ver texto completo
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Libros electrónicos
Source of classification or shelving scheme Dewey Decimal Classification
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Date last seen Price effective from Koha item type
        Institución Universitaria Mayor de Cartagena - Sede Centro Institución Universitaria Mayor de Cartagena - Sede Centro 02/11/2024   658.4001 W799 02/11/2024 02/11/2024 Libros electrónicos

Con tecnología Koha