Investigación de mercados: Un enfoque aplicado / (Registro nro. 82911)

Detalles MARC
000 -LEADER
fixed length control field 00662nam a22002295i 4500
001 - CONTROL NUMBER
control field 6283
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240210191804.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050620s2004 ck adim 000 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 958-600-782-0
040 ## - CATALOGING SOURCE
Original cataloging agency CO-CtgIUMC
Language of cataloging spa
Transcribing agency coctgiumc
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title spa
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number K623
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kinnear, Thomas C.
245 10 - TITLE STATEMENT
Title Investigación de mercados: Un enfoque aplicado /
Statement of responsibility, etc. Thomas C. Kinnear, James R. Taylor.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bogotá :
Name of publisher, distributor, etc. McGraw - Hill,
Date of publication, distribution, etc. 2004.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 20130605 09:04:57
300 ## - PHYSICAL DESCRIPTION
Extent 874 páginas.
490 1# - SERIES STATEMENT
Series statement Un enfoque aplicado
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mercadeo
General subdivision Análisis de mercado.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tylor, James R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Libros
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Institución Universitaria Mayor de Cartagena - Sede Centro Institución Universitaria Mayor de Cartagena - Sede Centro 02/11/2024 2 658.83 K623 007594 05/06/2025 08/27/2024 02/11/2024 Libros

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